How CJ Logistics Turned Operational Overload Into Scalable Growth With AiOn
- OneTrack Marketing
- Apr 23
- 4 min read
Updated: Apr 24
CJ Logistics is a global 3PL powerhouse managing complex, high-volume operations across warehouses that quite literally never sleep. But in logistics, complexity isn’t the exception—it’s the norm.
For Blake Martin, Director of Engineering at CJ Logistics, that often means too many forms, too many spreadsheets, and not enough hours in the day. But that story is changing.
Blake's mission was clear: empower warehouse leaders to spend more time where they matter most—on the floor with their teams—and less time digging through spreadsheets or toggling between dashboards.
But with endless incoming data, shifting customer needs, and a workforce that needed coaching, Blake and his team faced a daunting challenge: how do you keep pace without burning out your people or hiring an army of analysts?
Here's how CJ Logistics did it—and you can too.
The Problem: A Growing Pile of Tasks, and Not Enough Time
As operations scale across any warehouse network, so does the workload—and the pain points.
Here are some common challenges that might sound familiar:
Crucial safety coaching reviews happen too infrequently.
Managers don't have the time or bandwidth to scan reports, spot issues, or follow up.
Valuable data sits untouched — simply because no one has time to analyze it.
Leaders struggle to provide consistent feedback, support, or recognition to team members.
Scaling means hiring more people (which is expensive and requires training) or doing more with the same team—both often don't seem viable.
Blake summed it up well:
"There's always a lot of stuff going on, and as long as the boxes never stop coming — which is the goal — you're going to be pulled in a lot of different directions."
The result? The hard stuff—the important but time-consuming analysis, continuous improvement, and consistent value-added coaching—kept getting pushed to the back burner.
What's left on the table? The very improvements that could transform your operation—boosting safety, increasing productivity, and improving quality—are the ones most likely to get sidelined.
But logistics leaders aren’t just losing time—they’re leaving millions of dollars in savings and performance gains on the table every year, simply because there's no bandwidth to act on their untapped data.
The Search: Looking for a Better Way
CJ Logistics knew they couldn't solve these problems with more dashboards or throwing more bodies at the bottlenecks. They needed:
Faster decision-making.
Proactive coaching and safety insights.
Scalable operational analysis.
A way to make their existing team more effective without adding overhead.
OneTrack has partnered with CJ Logistics since 2019, providing complete visibility into its operations to improve safety, productivity, and quality across its network.
"The technology works and the visibility allows you to really unpack and improve all aspects of your business," said Blake.
So when it came to warehouse automation, they knew they needed something that understood their workflows and could act like a true teammate.
Enter OneTrack AiOn.
The Solution: AiOn—A Digital Workforce Built for Logistics
With OneTrack AiOn, CJ Logistics found the ally they needed.
AiOn is an AI agent platform that works behind the scenes to analyze operational data, flag issues, and follow up with the right people. For Blake, that meant his team could spend less time buried in reports and more time on the floor, solving problems in real-time.
"It's able to go out there on your behalf and look at things that you would go look at yourself," said Blake.
CJ Logistics began with coaching quality as a test case—and quickly saw the value.
Key Use Cases:
Coaching Quality Reviews: AiOn scans safety forms, identifies patterns, and prompts leaders to act.
Proactive Prompts: Instead of waiting for reports, supervisors are now nudged with insights and next steps.
Positive Reinforcement: AiOn highlights strong performers and prompts kudos—improving employee engagement.
"Having the AI be able to go look at all those forms and events and give you responses back… allowed us to go, okay, now I know where to shift my focus," said Blake.
​
The Results: Real Impact, Real Transformation
Since rolling out AiOn, CJ Logistics has seen a shift in how operational work gets done:
Coaching happens continuously and automatically with greater effectiveness.
With AiOn prompting kudos and recognizing top performers, leaders feel supported—not monitored.
Leaders are back on the floor managing operations, not stuck in reports.
With AiOn’s fast, scalable deployment (requiring no extra headcount), companies now don’t need a hundred engineers. They can do more with the resources they already have today.
What once felt like a backlog of tasks too time-consuming to tackle is now handled by a digital workforce that works around the clock. From coaching quality to case pick optimization, Blake’s team is proving that with the right AI partner, growth isn’t just possible—it’s automatic.
Scale Without the Strain
CJ Logistics didn't just implement a tool—they changed how work gets done. AiOn gave them a scalable, always-on team of AI agents that surface insights, nudge action, and free up human capital for where it matters most.
And they're just getting started.
Blake advised:
"If you're trying to figure out where you are on this journey, pause and do an honest assessment with your team—ask yourselves, why are we hesitant? The sooner you start adopting and learning from these things, the better. And if you have questions, reach out to your peers in the industry or to OneTrack. That's how you start moving that journey forward."
So if you're leading a logistics operation, ask yourself:
What could your team do if they had more time?
What back-burner work needs front-burner attention?
What would change if AI handled mundane tasks?
CJ Logistics found their answer in AiOn.
Ready to scale smarter?
Start where CJ Logistics did. Reimagine what your team can achieve with AI agents by your side.
Because in the age of autonomous operations, the real question is: how will your team compete with those that already are? Get a demo to see what AiOn can do for you.